3 LinkedIn Features To Take Advantage Of Before The End Of The Year

LinkedIn has always been a cornerstone of the professional world. However, they are making updates daily to help you step your professional game up even further. Today we’re sharing three LinkedIn features you need to take advantage of before the end of the year, especially if you are in the market for a new job!

Stand Out To Employers

With everything that has happened this year, LinkedIn has really stepped up to help job seekers. Let employers know that you are open to a new job by adding a #OpenToWork photo frame to your profile picture. Additionally, head to your LinkedIn Settings to signal your interest to recruiters at companies you’ve created job alerts for. Last but not least, take the #OpenToWork feature to the next level by sharing your resume and including the hashtag.

Step Up Your Networking Game

Networking is now easier than ever on LinkedIn. You can create group chats to talk with groups of professionals and peers. Additionally, you can now streamline your conversations with emoji reactions. If you’re familiar with Facebook chat or iMessage, this is right in line with the type of communication you’re used to. Lastly, you will soon be able to launch face-to-face talks. Later this fall, look for the opportunity to switch the conversation to Microsoft Teams, BlueJeans, or Zoom.

Put Yourself Out There

Finally, LinkedIn is following in the footsteps of your favorite social media sites, Facebook and Instagram, by implementing “Stories.” Via the mobile app, you can now upload a short video for 24 hours – allowing you to share quick, professional updates. You can mention other users, add fun stickers or text, and even upload an image. This feature is perfect for sharing that you just completed a certification, an uplifting, professional story, or that you’re #OpenToWork.

If you’re interested in more tips for using LinkedIn features or updating your profile, explore our advice here.

How to Make Your LinkedIn Profile Stand Out

If you’re reading this article, there is a good chance you found it on LinkedIn. LinkedIn is a powerful networking tool and a fantastic source of information. However, one of the most substantial assets this social media platform offers is its job search and recruiting capabilities. And the best way to capitalize on this job search tool is to have an outstanding LinkedIn profile. The more robust your profile is, the more it will stand out to recruiters and hiring managers. Here are a few ways to make your LinkedIn profile stand out.

Professional-looking headshot

First impressions truly matter. Your profile picture on LinkedIn must be a professional-looking headshot. According to LinkedIn, having a great headshot makes your profile 14 times more likely to be viewed by others. Therefore, this is the easiest way to make your LinkedIn profile stand out.

Note: I said professional-looking, not “professional headshot.” You do not need to hire a professional photographer to take excellent headshots of you. All you need to do is have a friend or family member take a nice picture of you in some professional attire. Choose a nice neutral background with good lighting. You don’t need a fancy camera, either. Just take a few pictures with your smartphone, and you will be good to go! You will have a great headshot for your profile that will impress hiring managers from your profile’s first view.

Thoroughly complete your profile

You cannot just create your profile and expect dozens of hiring managers and HR professionals to reach out to you. You must put in a little work by thoroughly completing your profile. Add all your education, work experience, skills, certifications, and more. LinkedIn does a great job showing you suggestions on how to improve your profile.

If you have an online portfolio or writing samples, you can link those to your page, too. And don’t forget the “About” section underneath your profile picture. This section is where you can give a quick snapshot of who you are and what you do. This is essentially your elevator pitch to other LinkedIn users and gives you a space to share what kind of role you are looking for or what industry you desire to work in.

Ask for recommendations

At the bottom of your LinkedIn profile, there is a section for recommendations. This is a place that displays all the recommendations you have given as well as the ones you have received. There is also an option for you to ask for recommendations. If you click on that, you can ask any of your LinkedIn connections for a recommendation. This feature is essentially a digital form of professional references. Getting a few recommendations will boost your profile and demonstrate your skills, accomplishments, and work ethic. They can really make your LinkedIn profile stand out and give you an edge over any competition if you are on the job hunt.

Pro tip: the best way to receive recommendations is to write some yourself!

5 Ways To Refresh Your LinkedIn In Less Than 5 Minutes

LinkedIn has experienced steady growth since its establishment, with over 590 million users by the end of 2018. So, not only are a lot of people using LinkedIn, but many of them are in upper management, exactly 45 percent, making it the perfect platform to make yourself seen in the professional world. Chances are, however, that your LinkedIn profile is in need of a refresh. We’ve pulled together 5 quick updates you can make to your profile, which will take less than 5 minutes each!

Update your LinkedIn profile picture

Put on your favorite work outfit and have a coworker snap a photo of you in front of a blank wall! A fancy camera is great if you have one on hand, but today’s smartphones have some pretty incredible photo capabilities as well. An updated profile picture is the fastest way to give your whole professional persona a facelift.

Choose a new cover photo

See if your company has any branded cover photos. Are you feeling extra creative? You can always head to a free stock photo site like Unsplash and download something related to your industry. Ultimately, you want your cover photo to be a reflection of your personality and or profession, giving people who view your profile an inside look at what it’s like to work with you.

Rethink your headline

If you’re like most people on LinkedIn, your headline is just a copy of your current job title and company. While this is fine, there’s definitely an opportunity for improvement! Try including a few of your key skills, or expanding upon your job title. Also, don’t forget to include any special certifications or designations. After all, you’ve earned them!

Give a LinkedIn recommendation

Giving a colleague a recommendation serves a few great purposes. First, it allows you to give them a professional boost. It also prompts the recipient to reciprocate the favor! One benefit you may not have considered is that you will also be featured on their profile next to a sincere compliment. (And with your standout new headshot, you’ll be sure to catch everyone’s eye!)

Share an article

The best way to continuously establish yourself as a thought leader in your industry is to share articles, blogs, and other posts on LinkedIn. In an ideal world, you would share something every single day. Make sure to go beyond “liking” or other reactions to posts, or even just quickly sharing. It’s worth the extra minute to add an insightful comment that will help others understand what compelled you to share this content. And if you are really trying to make a good impression with your network, publish your very own article! Publishing your own articles on LinkedIn helps demonstrate your industry knowledge to your peers.