In a world where we can apply to a job with a single click of a button, it’s becoming incredibly easy to apply for dozens of jobs in a matter of minutes. And today’s technology sparks an interesting question to many job seekers (especially the younger generations) – do cover letters still matter? Are they still important? The short answer is yes; they can still be an essential component of your job application and a great one-two punch with your resume.
Are cover letters still necessary?
Not too long ago, especially when the job market wasn’t as hot, cover letters were almost mandatory. In today’s market, they may not be necessary, but they are still a great addition to your application. A cover letter intends to introduce yourself as an applicant, highlight your skills, showcase some of your achievements, and briefly explain why you’re a good fit for the team and the position. And you may feel that this isn’t essential in today’s tight talent market, but a recent study illustrates that 26% of recruiters still read cover letters. Another survey revealed that 49% of hiring managers believe cover letters are a great way to bolster a job seeker’s application. So, regardless of what you think, recruiters and employers still value them.
Why are cover letters still important?
Cover letters are a great supplemental resource to reinforce your application. They are a great way to illustrate your soft skills that may be difficult to showcase on your resume. Your cover letter is also an opportunity to explain your passion for a particular industry or career path; it’s also a chance for you to describe situations like job gaps or lack of experience to your prospective employer. Essentially, a cover letter is a great way to highlight anything unique about you and your work experience.
What should they include?
Now that you’re convinced that a cover letter is an excellent asset to your job application, what should you include in it? Here is a brief overview of what they should incorporate:
- Your contact information
- Address the letter to the appropriate hiring manager
- State which job you’re are applying for
- Explain why you want the job and what you bring to the table
- Demonstrate that you understand what the company does or stands for and how you fit into that picture
So, whether a job posting directly states a cover letter is mandatory or not, it is always a smart idea to include one. But if you’re going to submit one, ensure you do it right. Unfortunately, you cannot submit the same one over and over. You must tailor it to each position to really impress your future employer.
Ready to kick off your job search? Check out our available opportunities! JSG is ready to help you find that new job opportunity in 2020.