How to Make your Job Opening More Appealing to Candidates
Are you lacking in clicks when it comes to your open job posting? There may be a few key details missing from the job that could bring in an onslaught of applicants. Ready to sift through a few more resumes? Read on.
According to LinkedIn, remote jobs get 2x as many views and 2.5x more applications. If it is possible to offer a remote or hybrid option for the position you are hiring for, this could exponentially increase the number of applicants interested! Because of the major uptick in hybrid/remote work options since the pandemic, many candidates have come to expect these choices with this flexibility.
With all the resources available now, like Glassdoor, people know what they are worth. Don’t lowball. A low salary can immediately turn people off. If you don’t want to give an exact salary, a salary range will give the candidate a good idea of what to expect when it comes to compensation. If you have great benefits that would add value to the salary, mention those in your job description!
Details, details, DETAILS!
People only apply for a job when they know what it is all about! Not only do scant job descriptions give little information about the position, but in the worst case, they can look like some sort of scam. Give potential candidates an idea of what a day on the job may look like. Include info on travel, days in the office/on-site, and what other positions they will be working alongside. Include any benefits that would pique interest. Mention things about the company culture. If you feel so inclined (and it isn’t already required by your state or province), include the pay rate or salary range. People want to know what they are getting themselves into.
Get more clicks by giving people the info they want to know! By showing you care to write a thorough job description, candidates see that you care about who you fill the position with. Bring in the right people!
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